Montefiore Einstein’s Cancer Center 'Spot it Early'

This beautiful film, shot by Seb Edwards, shows the birth of Breakdancing in South Bronx in the late 70’s on the same street as the Montefiore Hospital through to present day as it premieres as an event in the Olympics.

Agency: Mirimar

Production: Park Pictures
Director: Seb Edwards
DOP: Adam Arkapaw

Edit: Cosmo & Trim
Editor: Tom Lindsay

VFX: Time Based Arts
‍VFX lead: Stephen Grasso
VFX supervisor: David Mellor
2D Artists: Andre Dias, Bernie Varela, Billy Stockwell, Jack Long, Liam Doyle, Lucy Lawrence, Matt Shires, Ross Ferguson, Sarah Breakwell, Simon Melin, Viola Bascombe, Ria Shroff
Executive Producer: Josh Robinson
Producer: Chris Aliano & Mia Saunders

Grading: Time Based Arts
Colorist: Simone Grattarola
Colorist assist: Tom Matthews
Executive Producer: Josh Robinson
VFX Producers: Chris Aliano, Mia Saunders

Sound: 750MPH
Sound design: Sam Ashwell & Jake Ashwell
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